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Virtual Event Schema Sample

By April 23, 2020Uncategorized

This is a sample of Event Schema for Virtual Events. The goal is to craft Schema that *may* associate the Virtual Event with an Organization’s Google My Business listing.

<script type="application/ld+json">
{"@context" : "http://schema.org",
"@type" : "Event",
"name" : "Indy Hall Event Number One",
"description" : "This is the first Indy Hall virtual event.",
"url" : "https://www.indyhall.org/events/number-one/",
"image" : "https://www.indyhall.org/media/events/number-one.jpg",
"startDate": "2020-04-23T14:00-4:00",
"endDate": "2020-04-23T15:00-4:00",
"eventAttendanceMode": "https://schema.org/OnlineEventAttendanceMode",
"eventStatus": "https://schema.org/EventScheduled",
"performer" : "Alex Hillman",
"offers": {
    "@type": "Offer",
    "price": "0.00",
    "priceCurrency": "USD",
	"availability" : "InStock",
	"url" : "https://www.indyhall.org/tickets/",
	"validFrom" : "2020-04-23T12:00-5:00"},
"organizer" :
{"@type" : "Organization",
"name" : "Indy Hall",
"url" : "https://www.indyhall.org/",
"address": 
{"@type" : "PostalAddress",
"streetAddress" : "399 Market Street Suite 360",
"addressLocality" : "Philadelphia",
"addressRegion" : "PA",
"postalCode" : "19106"}},
"location" : 
{"@type" : "VirtualLocation",
"url" : "https://www.indyhall.org/zoom/"},
"sameAs" : ["https://meetingplace.io/indyhall/events/0001"]}
</script>

 

Chris Berkley

Chris is a digital marketing consultant specializing in SEO and Analytics across industries including healthcare, education, finance and others.

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